Your brand has a style all it’s own! Sometimes keeping that in mind gets challenging and you need to refocus. That’s where a style guide comes in handy. Style guides show you every element of your brand in one simple document. They are important because they help convey a brand’s values, attributes and personality in one glance.
When you are designing blog graphics, prints or anything else for your business, its helpful to look at your style board and check that what you have designed is in line with the colors, fonts, graphics and overall identity that is on the board. This helps create a cohesive
Your brand style guide includes:
- Main logo
- Logo variation and/or sub mark
- Main and accent color palette
- Main and accent fonts